Betsy Brown has managed marketing communications and brand strategy for many years, both as a consultant and an employee. Her experience includes all aspects of strategic brand development and implementation, communications strategy, advertising, social media, communications research and writing of all types. Her career has included positions at 3M, Imation, Thomson Reuters, the University of Minnesota Alumni Association and Xcel Energy, and consulting work for Domestic Abuse Project, Medtronic, Minnesota Children’s Museum and other organizations. Betsy holds an M.F.A. degree in Creative Writing from the University of Iowa and is a published poet and fiction writer.